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Loryn Cole / June 21, 2016

Making Women's Motorcycle Gear that Fits: Worse for Wear cofounder Laura Smith

Interview with Laura Smith, cofounder and designer at Worse for Wear | RIDEWELL

IMAGE BY JOHN SAPONARA.

Hey everyone! I’ve got a special treat for you today ⎯ an audio (yes, audio!) interview with an inspiring motorcyclist and entrepreneur, Laura Smith.

A longtime rider, Laura found herself frustrated by the lack of options in women’s motorcycle gear (aren’t we all!). Unlike the rest of us, though, she did something about it. Along with her husband, Scott Saunders, Laura founded Worse for Wear, a women’s motorcycle apparel company that focuses on fit, form and function. 

I’ve been following Worse for Wear for awhile, and I love their approach to gear. It’s simply made ⎯ without a lot of flash or extra bits ⎯ and it will fit perfectly into just about anyone’s daily wardrobe. Not to mention it’s designed to CE-standards of protection, and made-to-order in the USA.

Worse for Wear just launched their first product, the Crosstown Jeans, and they’re about to launch their next fit, so I was thrilled that Laura agreed to take a break from her busy schedule for the interview.

Hope you guys enjoy!

Interview with Laura Smith, founder of Worse for Wear

https://ridewelldev.wpenginepowered.com/wp-content/uploads/2016/06/LauraWorseforWearInterview.mp3

Hear Laura and me discuss why we need women’s motorcycle gear that fits better, what goes in to making a pair of jeans that will protect your ass, and what it was like to be a woman rider when there were so few others. Press play or click here to listen.

Follow Worse for Wear:
– Instagram
– Twitter
– Facebook

Filed Under: Moto Role Models Tagged With: motorcycle gear, motorcycle jeans, motorcycle safety, women's motorcycle gear, women's motorcycle jeans

Reader Interactions

Comments

  1. Beth says

    June 23, 2016 at 3:02 pm

    I like the new format! I don’t mind a normal written blog post either, but this was nice and refreshing to get to know the folks doing the interview by listening to their voices. I felt like I was in the room listening to the interview instead of in my cubby at my office in SC. For interviews like this one, this was a nice change of pace.

    Loryn, I look forward to hearing YOUR review on the Crosstown Curvy jeans soon! I was already interested in these jeans after stumbling across them on Instagram, but their company ban on pink has pushed me over the edge and these are next on my list to purchase… 🙂

    Thanks for a great interview, ladies!

    Reply
    • Loryn says

      June 23, 2016 at 4:09 pm

      Beth, thanks so much for your feedback! I’m more of a writer myself, but I agree that audio works well for interviews. I’m glad you liked it!

      I haven’t gotten my hands on a pair of Crosstown jeans yet, but I should have some to review next month! Don’t put off your purchase on my account, though ⎯ Laura thoroughly convinced me that they’re worth it. And I know, the no-pink policy is so refreshing 😉

      Always great to year from you!

      Reply
  2. Liang says

    August 26, 2016 at 12:19 pm

    Audio is good, video is better!

    Reply
    • Loryn says

      August 26, 2016 at 12:46 pm

      Maybe someday!

      Reply

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